AdFest 2025 Welcomes Mark Kapczynski as Speaker

Mark Kapczynski, Head of Advertising Solutions at REMAX, will bring his extensive experience in advertising, ecommerce, and fintech to the AdFest 2025 Fireside Chat Building Bridges: Impactful Data Strategies in a Fractured Landscape. In this session, he’ll share his perspective on how brands can balance privacy and performance while developing future-proof data infrastructures—highlighting the role of clean rooms, the value of strong partnerships, and the challenges of aligning privacy with marketing effectiveness.

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Mark Kapczynski serves as head of advertising solutions for REMAX, working across REMAX and with brand partners to help drive growth.

Before starting at REMAX, Mark served as CMO and GM of TheSimsResource.com, the largest publisher of mods for the game, The Sims by EA, while at Enthusiast Gaming. Mark also served as the CMO of Energy Shares, a crowdfunding platform for renewable energy projects, and was the CMO of Gooten, which operates a smart supply chain for brands in the ecommerce ecosystem.

Prior to Gooten, Mark served as CMO of Wrench, a nationwide mobile car care provider. Mark also functioned as VP of Strategy & Business Development at Envestnet:Yodlee in the Fintech and Financial Services industry. He also spent over 5 years as VP of Corporate Development and Strategy for Experian’s consumer businesses, FreeCreditReport.com.

Kapczynski also worked at Microsoft for over 7 years serving the ecommerce and entertainment industries.