AdFest 2025 Welcomes Bianca Bruno as Speaker

Bianca Bruno, Associate Vice President of Search at Good Apple, will bring over a decade of digital marketing expertise to the AdFest 2025 Fireside Chat Independent Agencies vs. Holding Companies: A New Era of Media Partnerships. With deep experience in paid search since 2013 and a specialization in highly regulated industries such as pharmaceuticals and alcohol, she’ll share her perspective on how brands evaluate agency structures in an era that demands speed, transparency, and channel fluency—examining the trade-offs of each model, the capabilities that matter most today, and how agency choices influence marketing agility.

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Bianca Bruno is the Associate Vice President of Search at Good Apple, with over a decade in digital marketing and expertise in Paid Search since 2013. She specializes in highly regulated industries including pharmaceuticals and alcohol, and also has experience in ecommerce, lead generation, and brand awareness campaigns.